Over the past four weeks, 3 traditional businesses have thrown themselves into the unknown in a bid to digitalise their businesses. But as their final tests loom, will they be able to stay the course and complete their transformation, or will the virtual world prove too difficult to navigate? With no customers visiting his Arab Street shop, can Rachel's Love, Bonito team help Jacky put together an Instagram giveaway and spread the word about Bobby Fabrics' silk textiles? Elijah's Shopee team helps Jumrin and Yanty out of a "sticky" situation, but will a new addition to Warong Nasi Pariaman's packaging labels find favour? Kisha gets step-by-step help from Singapore Home Cooks which culminates in her very first live stream. What happens next could forever change how PK Fish sells their seafood at the wet market. Catch up on #MakingTheDigitalLeapCNA Part 1: https://youtu.be/z-AbR66dkVQ Part 2: https://youtu.be/MoDzYauUjA8 Part 3: https://youtu.be/10S6bzSBmUM =========== About On The Red Dot: CNA's weekly programme documents the stories of ordinary Singaporeans and celebrates their resilience, identity and sense of belonging. =========== On The Red Dot playlist: https://www.youtube.com/playlist?list=PLkMf14VQEvTYbQaR9ddxnJmJRangPrY5f #CNAInsider #OnTheRedDot #MakingTheDigitalLeapCNA For more, SUBSCRIBE to CNA INSIDER! https://cna.asia/insideryoutubesub Follow CNA INSIDER on: Instagram: https://ift.tt/2C3sZiR Facebook: https://ift.tt/2PPEuNA Website: https://cna.asia/cnainsider
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